mo&co store opening in paris,
an activation campaign with street posters,
shop events and party

activation campaign for mo&co,
hong kong based brand
with shop opening in paris.
street marketing was step one,
part of a broader plan
including shop party,
art show and concert.
images from mo&co's instagram
account @mo&co_official,
july 17, toni haswell @ the hive,
february 17, @miakong888
shot by meiwen,
july17, @princessgollum
shot by damian borja
@kombucci